CORRINA SAFEIO

Corrina is the managing director of the Mind+Matter UK office, ultimately responsible for ensuring we deliver on our mission: to create extraordinary experiences that drive making better decisions about health. Corrina has held agency and client-side roles both in leading client teams and strategy. In her previous role as director of strategy and insights she partnered with UCL's Centre for Behavior Change to design and develop Mind + Matter's proprietary planning model CHANGE. Corrina has over 20 years' experience leading teams to create engaging and award winning creative experiences for consumers, patients and healthcare professionals which make a difference.